Coca-Cola: The happiness factory

Coca-Cola has launched in France a new website that might extend the “Happiness Factory” concept to the online world. Regardless that the website takes a while to load, the graphics at the very first sight are really good. Once you start browsing you realize that in fact the development is too heavy, so it is difficult to really enjoy it. The advergame is really complicated. At the end, a really good effort but only enjoyable by those who have a broadband internet connection.   Via Adverblog

Tangible Media: The future on the user’s experience

Along the time we have been forced to adapt our habits to new technologies that promise to facilitate the way in which we work. Thus, we have adopted the mouse and the keyboard as the main tools to interact with computers. We have also adopted the windows concept and the fact that we can only make one task at a time (minimize a window, scroll or change the window’s size are tasks that can’t be performed simultaneously) as our paradigm for human-computer interaction. Smashing Magazine published recently an article showing some improvements regarding the user’s experience. Cheoptics360 It is a product by Vizoo that can display 3D holograms with an altitude from 1.5 to 30 meters, regardless it is outside or inside. Reactable It is a collaborative musical instrument with a touchable interface in which many users can control the instruments simultaneously by moving or rotating physical objects that are Seguir leyendo

Tangible Media: El futuro de la experiencia del usuario

A lo largo del tiempo hemos tenido que adaptar nuestros hábitos a nuevas tecnologías que prometen facilitar la manera en la que trabajamos. De esta manera hemos adoptado al mouse y el teclado como las herramientas básicas de interacción con una computadora. Hemos también adoptado el concepto de las ventanas y el hecho de que sólo podemos hacer una cosa a la vez (minimizar una pantalla, hacer scroll o cambiarla de tamaño son tareas que no podemos hacer simultáneamente) como paradigma de la interacción humano-computadora. Smashing Magazine publicó recientemente un artículo donde muestra algunos avances en cuanto a experiencia del usuario se refiere. Cheoptics360 Es un producto creado por Vizoo que puede proyectar hologramas en 3D desde 1.5 hasta 30 metros de altura, tanto en interiores como en exteriores. Reactable Es un instrumento musical colaborativo con una interfaz táctil con la cual múltiples usuarios en simultáneo pueden controlar el instrumento Seguir leyendo