Is there something PR professionals can learn from dating sites? Sure! Those websites have been very successful because they commit to transparency and simplicity, in other words, users get what the site is offering, in a clear an expedited way.
This week Conversation Agent posted around this topic and highlighted 8 things PR people can learn from dating sites:
- Clarity of intent – Dating sites are efficient and honest.
- It is about people, not numbers – There is no “follower” count.
- Simplicity rules – There are no complications, just easy steps.
For the rest, click here.