I just saw an interesting diagram posted by Todd Defren at PR-squared that shows the evolution of advertising vs. public relations in this Social Media era. “As you can see, PR is becoming increasingly interpersonal: there is a daily flow of interaction, responsiveness and adaptation going on amongst PR people and their ever-expanding publics. […] Meanwhile, the advertising folks are coming to embrace more and more user-generated content, but as PAID media (versus EARNED media). Advertising’s intrinsic, long-term value to the corporate brand is declining in the Social Media era. And the PR industry is the happy beneficiary.” The diagram is really insightful and yes, I agree with Todd, but the counterpart of this is that nowadays in Latin America (for example), there are no agencies that can advice corporations on a complete Digital PR strategy. Of course, you will find the traditional PR agencies that will offer some kind of “exercises” Seguir leyendo
Notes from the Road – Great Blog Design
Talking about blog design, take a look at Notes from the Road, a travel blog by Erik Gauger that has been recognized because of its great design. Featuring great photos and stories, Notes from the Road invites you to travel around the world and discover great places at cities and country. Forget about the classic WordPress or MovableType design themes, even if they are free or not… Notes from the Road takes the blog design one step forward. Notes from the Road
Impress – Flexible Display
Impress is a tactile touchscreen created by Silke Silsing from FH Würzburg, and is a matter of a flexible display consisting of foam and force sensors which is deformable and feels pleasantly soft. Impress works with the parameters position and time like other touch screens as well, but in addition to that, it reacts, above all, on the intensity of pressure. impress – flexible display from Sillenet on Vimeo. For more information visit the website. Via
I Tweet, therefore I am
The Times of London asked experts about the Twitter phenomenom and they concluded that we Twitter to reassure ourselves that we are alive. People use the Internet message-broadcasting service to send 140-character “tweets” relating their most mundane activities because of an underdeveloped sense of the self. What do you think about it? Read the full article at ValleyWag
KidZui – The Internet for Kids
Have you ever wonder how an Internet browser for kids might look like? Try KidZui, a free internet browser that offers a collection of over a million kid-friendly games, websites, pictures and Youtube videos. For parents, KidZui offers an online console to monitor their kids’ online activity and define what content is suitable for them to see. There is also a membership that lets kids get more features on the browser and enables parents with even more sophisticated parental controls.
Derecho Informático
Siempre es necesario estar informados sobre los aspectos legales relacionados con el mundo de la informática. Mi amiga Ivonne Muñoz, abogada destacada y especialista en el tema de derecho informático, lanzó su blog donde publica información actualizada con respecto al tema alrededor del mundo. Algunos de los temas que podrán encontrar son acceso a la información, datos personales, contenido, propiedad industrial, información clasificada, etc. Les recomiendo mucho la visita y la suscripción. Felicidades Ivonne! blog.derecho-informatico.org
Monopoly – I want it all
Hasbro Mexico launched this website to promote the National Monopoly Tournament. There are many prizes and the winner will have the chance to participate in the worldwide tournament to be held at Las Vegas. The site’s quality is excellent and allows users to have the real Monopoly experience through a nice crafted interface. Try it, you can also play as guest. It was developed by LeoBurnett. Via Deutsch.blog
15 alternative search engines that find what Google can’t
It is true that sometimes Google isn’t the best option to find specific content on the web. MakeUseOf published a list of 15 great alternative search engines that will help you search faster and more efficently. For example: MP3Realm– Audio search with streaming and download option. TuneFind – Find names of artists/songs appeared on TV shows. MuviBee – Music videos finder. Cookstr – For recipes and cooking. To see the complete list click here.
15 Incredible Conceptual Designs (you wish existed)
Talking about usability and consumer products. Creativecloseup.com published this collection of 15 great designs that, as they say, for several reasons may never reach the production stage, but may set a trend and definitely make us whish they really existed.
Stumbling The New Math
Stumbling around the Internet I found “The New Math“, a great work by Craig Damrauer. Check it out. BTW, Stumbleupon is not only a great way to discover new & interesting stuff, but also to promote your website.