So you have done everything but your Social Media Marketing is still not working? Maybe: You Chose the Wrong Channels You Used the Wrong People Your Content Sucked Your Team Didn’t Believe in the Project For knowing what else you might did wrong click here, you will even find how to fix it.
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How To Integrate Twitter with PowerPoint
Ever wondered what people is tweeting about your presentation? You can incorporate Twitter within your PowerPoint presentation both to be an active participant as well as to gather feedback from the audience. See how it works in MakeUseof
The Fun Theory
Fun is the easiest way to change people’s behaviour for the better Volkswagen lanza “The Fun Theory“, un sitio donde se invita a la gente a enviar sus ideas para mejorar el comportamiento de la gente al transformar las cosas cotidianas en cosas divertidas. La teoría es simple: La diversión es la manera más fácil de cambiar el comportamiento de la gente para bien. El premio, 2500 euros. Acá algunos ejemplos:
FarmVille has more users than Twitter
Facebook released some statistics yesterday: 350 million users, 1.6 billion messages sent by day, 2000 photos are uploaded per second… and btw, FarmVille (69 million) has more users than Twitter (18 million expected for 2009). Via Download Squad
Engagement – Credibility – Defense : The Awareness Scale
So, How Social Media, Public Relations and Advertising fit together? Todd Defren proposes The Awareness Scale: Read the full idea in PR2.
Now every webpage on the Internet is Social – Google Sidewiki
Google recently announced “Sidewiki“, a new feature that lets users leave comments about any website they visit. With this feature, of course, you will also be able to read the comments other people have left before you. “The impacts are far reaching, now every web page on the internet is social and can have consumer opinion –both positive and negative.” Read the full article at WebStrategist
Augmented Reality: The Next in Mobile User Experience
“Think of Augmented Reality as half virtual and half real. It takes existing physical spaces and supplements or “augments” them with information, objects, actions or interactions.” Some applications include: Location based Restaurant finder with reviews Location based Travel points of interest Virtual pet for the iPhone Public transportation schedule and station finder Virtual objects you can interact with in the real world Look at the videos to see great examples: More @ Demystifying Usability
17 Ways How Search Engines Rank Pages
There are a lot of factors involved in the way how search engines rank pages: Internal vs. External Links Value of the Anchor Text Page Rank Trust Rank Domain Authority Geographical Location Link Type For the full list and explanation read SEOmoz
Tagging “@” friends on Facebook Status and Posts
Just as in Twitter: “Now, when you are writing a status update and want to add a friend’s name to something you are posting, just include the “@” symbol beforehand”. More here Via SEW
Hasbro: Monopoly Game with Google Maps
On the 9th of September Hasbro will launch the live worldwide game Monopoly City Streets using Google Maps as the game board. “It would appear that Hasbro, makers of the Monopoly game, is attempting to turn the franchise into a massively multi-player online game” More on the blog Via TechCrunch