El mes pasado Compete.com publicó su ranking anual de redes sociales en el cual destaca, además de Facebook en primer lugar seguida de MySpace, el incremento exponencial de Twitter. El año pasado, Twitter figuraba en la posición número 22 y hoy se encuentra en la posición 3, con un poco más de 54 millones de visitas al mes. Para ver el ranking completo haz click aquí. Vía UseOnline.net
Adding Twitter to your Business Model: A Real Life Example
A lot has been said about how to incorporate social media to the business. Some companies had taken the path of creating profiles for their brands and products as if they were real people and start interacting with others. On the other hand there are real executives from companies that had just jumped into the social media to start a face-to-face real conversation with consumers. Springwise brings us another example: A restaurant that has incorporated Twitter to its business model. Kogi Korean BBQ takes the taste of Korean barbecue and melds it with the portability of Mexican tacos and burritos. The company sells its food primarily through two trucks that are always on the go to new locations in the Los Angeles area—to know where to find them, customers must follow Kogi on Twitter (and more than 7,000 already do). More on Springwise.
IE8 Net History: Internet Explorer 8
Microsoft just launched this video to promote the new version of Internet Explorer. Instead of talking directly about the product, they made a funny video with celebrities talking about the Internet history. As Faris says, “The cool thing about being this huge gray corporation is that every time you don’t act like it, it’s awesome.”
Absolut Kindness
In an Absolut World, currency would be replaced by acts of kindness… And if you liked the ad, you might also like Validation, a great short film by Kurt Kuenne:
SuperNews!: Twouble with Twitters
or the truth about Twitter… hilarious.
The Dramatic shift in marketing reality
This video, produced and published at Vimeo by Scholz&Friends about two months ago, is really interesting to see how marketing has changed since the beginning of the past century until now. In the past we had few brands to choose from, and we were devoted to the one of our choice… today it is quite different. Scholz & Friends: “Dramatic shift in marketing reality” – aka “A short history of marketing” … from Michael Reissinger on Vimeo.
Top 25 Social Networks
Last month Compete published a re-arranged list of the top 25 social networks: As expected, Facebook finally over passed Myspace. On the other hand, Twitter is quickly going up, last year it was at position 22 and today is at 3! It is also interesting to see the details on the time spent by users. Last month Facebook users spent 16.41 minutes in average per visit, while Myspace and Twitter users spent around 9 minutes. More info at Compete.
Sony releases new stupid piece of shit that doesn’t fucking work
=) Jajaja! a funny video from the guys at The Onion. Sony Releases New Stupid Piece Of Shit That Doesn’t Fucking Work
The difference between PR and publicity
Publicity is the act of getting ink…. PR is the strategic crafting of your story. More on Seth’s Blog
Using Social Media to deliver Brand Content: The Skittles example
Skittles has recently redesigned its webpage and btw amazed the whole online marketing industry with the new Skittles homepage, which is based entirely on content published on Social Media. Yes, if you want to know more about the products, within the Skittles website you are sent to a Wikipedia article, if you want to see photos, then you are directed to a Flickr profile. What about friends? Facebook. Videos? YouTube. And chatting? Twitter. You’ve got to check it out to understand the concept. It is also good to read the interesting analysis from ViralBlog.